November 15, 2023
On the 15th, Anypoint Media announced that it had signed a contract with VNPT, the largest broadcaster in Vietnam, providing IPTV and OTT services (online video services). VNPT, in collaboration with Anypoint Media, is set to expand its advertising business aggressively.
Moving beyond its existing pre-roll VOD advertising, VNPT plans to use Anypoint Media's advertising solutions to introduce real-time broadcasting advertisements.
Anypoint Media's ad insertion and replacement solutions allow ads to be directly inserted into live streams, maintaining high video quality without delays or buffering, ensuring a smooth viewing experience similar to TV. Additionally, this solution minimizes the impact of ad blocking and eliminates timeout and black screen issues during ad playback caused by device fragmentation.
ⓒAnypoint Media